EFFECTIVE DATE: 09/24/2010
1. INTRODUCTION. Tracks and Tails, LLC, operator of
www.tracksandtails.com (“us,” “we,” or “Company”) is committed to
respecting the privacy rights of its customers, visitors, and other
users of the Company Website www.tracksandtails.com (“the Site”). We
confidence as you visit and use the Site, and to demonstrate our
commitment to fair information practices and protection of privacy. This
websites that you may be able to access from the Site, each of which may
have data collection, storage, and use practices and policies that
2. INFORMATION COLLECTION PRACTICES
2.1 TYPES OF INFORMATION COLLECTED
(a) TRAFFIC DATA COLLECTED. We intend to use Google analytics track and
collect the following categories of information when you visit our Site:
(1) IP addresses; (2) domain servers; (3) types of computers accessing
the Site; (4) types of web browsers used to access the Site; (5) country
of origin; (6) key words; and (7) referral sources (collectively
“Traffic Data”). Traffic Data is anonymous information that does not
personally identify you but is helpful for marketing purposes or for
improving your experience on the Site. We also use “cookies” to
customize content specific to your interests, to ensure that you do not
see the same advertisement repeatedly, and to store your password so you
do not have to re-enter it each time you visit the Site.
(b) PERSONAL INFORMATION COLLECTED. In order for you to access certain
services and to purchase products that we offer through the Site, we
require you to provide us or our agent with certain information that
personally identifies you and/or permits the physical or online
contacting of you (“Personal Information”). Personal information
includes but is not limited to the following categories of information:
(1) Contact data (such as your name, mailing address, telephone number,
and e-mail address); (2) Financial Data (such as your account or credit
card number); and (3) Demographic Data (such as your zip code, age, and
income). If you communicate with us by e-mail, fill out any form on the
Site or otherwise provide us with any information, any information
provided by any such means of communication may be collected as Personal
2.2 USES OF INFORMATION COLLECTED
(a) COMPANY USES OF INFORMATION. We use Contact Data to send you
information about our company or our products or services, or
promotional material from some of our partners, or to contact you when
necessary. We use your Financial Data to verify your qualifications for
certain products or services and to bill you for products and services.
We use your Demographic Data to customize and tailor your experience on
the Site, displaying content that we think you might be interested in
and according to your preferences.
(b) SHARING OF PERSONAL INFORMATION. We share certain categories of
information we collect from you in the ways described in the Privacy
Policy. We share Demographic Data with advertisers and other third
parties only on an aggregate (i.e., non-personally-identifiable) basis.
We also share Contact Data and Financial Data with our business partners
who assist us by performing core services (such as hosting, billing,
fulfillment, or data storage and security) related to the operation of
the Site. Those business partners have all agreed to uphold the same
standards of security and confidentiality that we have promised to you
other Personal Information to carry out their specific business
obligations to Company. If you do not want us to share your Contact Data
with any third parties, please e-mail us at firstname.lastname@example.org, but
please understand that such a request will likely limit your ability to
take advantage of all of the features and services we offer on the Site.
In addition, we maintain a procedure for you to review and request
changes to your personal information; this procedure is described below
in Section 3.1.
(c) USER CHOICE REGARDING COLLECTION, USE, AND DISTRIBUTION OF PERSONAL
INFORMATION. You may choose not to provide us with any Personal
Information. In such an event, you can still access and use the Site;
however you will not be able to access and use those portions of the
Site and the Services rendered thereby which require your Personal
Information. If you do not wish to receive information and promotional
material from us or from some of our partners, you may select the
appropriate “opt-out” option each time we ask you for Personal
3. CONFIDENTIALITY AND SECURITY OF PERSONAL INFORMATION. Except as
Information private and will not share it with third parties, unless
such disclosure is necessary to: (a) comply with a subpoena, court
order, statute, criminal investigation, or other legal process, (b)
protect our rights or property; or (c) enforce our contractual rights.
Your Personal Information is stored on secure servers that are not
accessible by third parties. We provide you with the capability to
transmit you Personal Information via secured and encrypted channels if
you use a similarly equipped web browser.
We will also release specific information in special cases, such as if
there is an attempted breach of the security of the Sites, or a physical
or property threat to you or others. We may also transfer user
information, including personally identifiable information, in
connection with a corporate merger, consolidation, the sale of related
assets or corporate division, or other fundamental corporate change. We
may provide access to your personally identifiable information to our
contractors who are performing services for us in connection with our
Sites or the services that you have requested.?
3.1. USER ABILITY TO ACCESS, UPDATE, AND CORRECT PERSONAL INFORMATION.
Our agent maintains a procedure in order to help you confirm that your
Personal Information remains correct and up-to-date. At any time, you
may visit your personal profile
Through your personal profile you may review and update your Personal
Information that we have already collected.
3.2. LOST OR STOLEN INFORMATION. You must promptly notify us if your
credit card, user name, or password is lost, stolen, or used without
permission. In such an event, we will remove your credit card number,
user name, or password from your account and update our records
3.3. PUBLIC INFORMATION. This Site contains links to other websites. We
are not responsible for the privacy practices or the content of such
time, and without notice, to add to, change, update, or modify this
the Site and without any other notice to you. Any such change, update or
modification will be effective immediately upon posting on the Site.
Please refer back to this policy regularly.